1. Installation Products Agent Newsletter
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July 2024

Agent Update

Greening the Grid

Greening the Grid

The International Energy Agency (IEA) predicts a significant step change in renewable power growth over the next five years. In 2023, renewable electricity capacity additions reached an estimated 507 GW, nearly 50% higher than in 2022, driven by solar PV and wind expansion. China leads this growth, aiming for net-zero emissions by 2060.

• Corporate Renewable Commitments: Tech giants like Amazon, Apple, Google, Meta and Microsoft operate energy-intensive data centers across the U.S. These companies have self-imposed clean energy goals, with many aiming for 100% renewable energy by 2030 or sooner. *
• Data Center Hotspots: Virginia, Ohio, and the Western U.S. (including Phoenix, Seattle, San Jose, and Portland) host dense data center markets. Renewable development, especially solar and energy storage, provides ample clean energy capacity for data centers in these regions. *
• Top Renewable Buyers: Companies like Amazon, Meta, Google and Microsoft lead in contracted renewable energy capacity, both operating and planned. They heavily utilize data centers and are among the largest purchasers of renewables in the U.S. *
 

*excerpt from World Economic Forum

Attention! Quality leads are here to turbocharge your success!
Attention! Quality leads are here to turbocharge your success!

In response to your challenge for top-tier leads, we're thrilled to unveil new quarter leads right in ELSA! Just head to the ELIP Lead Tracking quick link. These leads deliver:

• Tailored resources across key verticals like wastewater, food and beverage, renewables and data centers.
• Cutting-edge project insights that are often ahead of other sources.
• Easy all-in-one-place access in the ELSA portal under "ELIP Lead Tracking"
View Leads Here
Empower your conversations with Data Center insights!
Empower your conversations with Data Center insights!

Our new, concise 2-page Star Card and training presentation equips you to engage effectively with data center customers, demonstrating our deep understanding of their challenges and needs for optimal solutions.
Why Data Center Information Is Important:

• AI Driving Demand: AI-driven technologies are rapidly expanding across diverse sectors, with startups increasingly seeking substantial infrastructure ranging from 5 to 25 MW. *
• Projected Growth: A robust compound annual growth rate of 10.5% is anticipated for the data center market from 2024 to 2030, highlighting ongoing expansion and investment opportunities. *
• Market Value: The data center market reached a significant valuation of $301.8 billion in 2023, underscoring its critical role and potential for stakeholders in the tech and infrastructure sectors. *
 

* Data Center Market Report, P&S Intelligence. 2 North American Data Center Trends H1 2023, CBRE. 3 2023 Outage Analysis, Uptime Institute.

View Star Card
View Training
Introducing Three Exciting Catalog Updates from ABB Installation Products!
Introducing Three Exciting Catalog Updates from ABB Installation Products!

Discover the latest advancements in our T&B Liquidtight Systems®, T&B Fittings®, and Steel City® / Carlon® Boxes. Stay ahead with next generation solutions designed to elevate your projects to new heights!

T&B Liquidtight®
T&B Fittings®
Steel City® / Carlon®
Experience Superior Reliability with ABB’s Superstrut® Riveted Combination Channel!
Experience Superior Reliability with ABB’s Superstrut® Riveted Combination Channel!
Now available in quad strut!

ABB Installation Products has expanded its Superstrut® riveted combination channel product range, ideal for semiconductor manufacturing, data centers and cleanroom applications. The new riveting process is more reliable than spot welding and won’t damage the channel finish. Learn three key selling points:

1. Reliable Riveting Process: The new riveting process used in ABB’s Superstrut® combination channel is more reliable than spot welding. It ensures a secure connection without damaging the channel finish.
2. Expanded Product Range: ABB Installation Products has expanded the Superstrut® riveted combination channel product range. This versatile solution is ideal for semiconductor manufacturing, data centers and cleanroom applications.
3. Quad Configuration for Flexibility: The Superstrut® A1204 combination channel features a quad configuration. This design provides twice as many mounting options and higher load ratings, making it suitable for various installation scenarios.
Learn More!

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